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How do customers engage in social media-based brand communities : the moderator role of the brand's country of origin?
Huang, Yu; Zhang, Xu; Zhu, Hong - In: Journal of retailing and consumer services 68 (2022), pp. 1-11
Persistent link: https://ebvufind01.dmz1.zbw.eu/10013366408
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To smile or not to smile : the role of facial expression valence on mundane and luxury products premiumness
Zhu, Hong; Zhou, Yayu; Wu, Yening; Wang, Xin - In: Journal of retailing and consumer services 65 (2022), pp. 1-10
Persistent link: https://ebvufind01.dmz1.zbw.eu/10013169669
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Influencer selection and strategic analysis for live streaming selling
Ye, Fei; Ji, Li; Ning, Yu; Li, Yina - In: Journal of retailing and consumer services 77 (2024), pp. 1-13
Persistent link: https://ebvufind01.dmz1.zbw.eu/10014462286
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Profit-driven fusion framework based on bagging and boosting classifiers for potential purchaser prediction
Liu, Zhenkun; Zhang, Ying; Abedin, Mohammad Zoynul; … - In: Journal of retailing and consumer services 79 (2024), pp. 1-17
Persistent link: https://ebvufind01.dmz1.zbw.eu/10015100820
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Can users embed their user experience in user-generated images? : evidence from JD.com
Zhao, Lu; Zhang, Mingli; Tu, Jianbo; Li, Jiagling; … - In: Journal of retailing and consumer services 74 (2023), pp. 1-12
Persistent link: https://ebvufind01.dmz1.zbw.eu/10014364633
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The pauper wears prada? : how debt stress promotes luxury consumption
Wang, Wangshuai; Ma, Tianjiao; Li, Jie; Zhang, Mo - In: Journal of retailing and consumer services 56 (2020), pp. 1-7
Persistent link: https://ebvufind01.dmz1.zbw.eu/10012389859
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International retail format transfer : a comparison study of Australian and U.S. warehouse club members
Li, Jie; Huddleston, Patricia; Minahan, Stella - In: Journal of retailing and consumer services 59 (2021), pp. 1-10
Persistent link: https://ebvufind01.dmz1.zbw.eu/10012433717
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Attention marketing in fragmented entertainment : how advertising embedding influences purchase decision in short-form video apps
Yin, Xicheng; Li, Jing; Si, Hongyun; Wu, Peng - In: Journal of retailing and consumer services 76 (2024), pp. 1-13
Persistent link: https://ebvufind01.dmz1.zbw.eu/10014460820
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Ordering alone or together? : the effect of ordering situation on over-ordering behavior
Zou, Huan; Wang, Hong; Li, Jing; Hua, Haiyan; Wu, Shuqi - In: Journal of retailing and consumer services 77 (2024), pp. 1-14
Persistent link: https://ebvufind01.dmz1.zbw.eu/10014462220
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Seamless experience in the context of omnichannel shopping : scale development and empirical validation
Chang, Ya Ping; Li, Jingwen - In: Journal of retailing and consumer services 64 (2022), pp. 1-20
Persistent link: https://ebvufind01.dmz1.zbw.eu/10013209581