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~isPartOf:"Journal of retailing and consumer services"
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Association pattern technique (APT)
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Complex purchase decisions
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Journal of retailing and consumer services
International journal of consumer studies
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Journal of consumer behaviour
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Journal of financial services marketing
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ECONIS (ZBW)
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Consumers' perception of the complexity of selected household purchase decisions
Erasmus, Alet C.
;
Donoghue, Suné
;
Dobbelstein, Thomas
- In:
Journal of retailing and consumer services
21
(
2014
)
3
,
pp. 293-305
Persistent link: https://www.econbiz.de/10010348756
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2
Now is the time to embrace interactive electronic applications of Association Pattern Technique
Diedericks, Lizette
;
Erasmus, Alet C.
;
Donoghue, Suné
- In:
Journal of retailing and consumer services
56
(
2020
),
pp. 1-10
Persistent link: https://www.econbiz.de/10012389997
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