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Examining the role of anxiety and social influence in multi-benefits of mobile payment service
Park, Jungkun; Ahn, Jiseon; Toulany Thavisay; Ren, Tianbao - In: Journal of retailing and consumer services 47 (2019), pp. 140-149
Persistent link: https://www.econbiz.de/10011995539
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Luxury product to service brand extension and brand equity transfer
Ahn, Jiseon; Park, Jungkun; Hyun, Hyowon - In: Journal of retailing and consumer services 42 (2018), pp. 22-28
Persistent link: https://www.econbiz.de/10011825996
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Editorial: editorial introduction : luxury services focusing on marketing and management
Park, Jungkun; Ahn, Jiseon - In: Journal of retailing and consumer services 58 (2021), pp. 1-2
Persistent link: https://www.econbiz.de/10012430620
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Role of multidimensional customer brand engagement on customer behavior for online grocery shopping
Park, Jungkun; Hong, EunPyo; Ahn, Jiseon; Hyun, Hyowon - In: Journal of retailing and consumer services 73 (2023), pp. 1-11
Persistent link: https://www.econbiz.de/10014303390