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A holistic framework for consumer usage modes of augmented reality marketing in retailing
Caboni, Federica; Basile, Vincenzo; Kumar, Harish; … - In: Journal of retailing and consumer services 80 (2024), pp. 1-10
Persistent link: https://www.econbiz.de/10015114738
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Retail digitalization : implications for physical stores : editorial
Hagberg, Johan; Jonsson, Anna; Egels-Zandén, Niklas - In: Journal of retailing and consumer services 39 (2017), pp. 264-269
Persistent link: https://www.econbiz.de/10011747860
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An ethnography of Electronic Shelf Labels : the resisted digitalization of prices in contemporary supermarkets
Soutjis, Bastien; Cochoy, Franck; Hagberg, Johan - In: Journal of retailing and consumer services 39 (2017), pp. 296-304
Persistent link: https://www.econbiz.de/10011747902