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Assessing co-creation based competitive advantage through consumers' need for differentiation
Sahi, Gurjeet Kaur; Devi, Rita; Gupta, Mahesh Chander; … - In: Journal of retailing and consumer services 66 (2022), pp. 1-11
Persistent link: https://www.econbiz.de/10013209679
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How gaming team participation fosters consumers' social networks, communication and commitment
Thi Tuan Linh Pham; Liao, Gen-Yih; Shih, Sheng-Pao; … - In: Journal of retailing and consumer services 81 (2024), pp. 1-13
Persistent link: https://www.econbiz.de/10015116818
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Price and quality decisions in a vertically-differentiated supply chain with an "Online-to-Store" channel
Hou, Rui; Zhao, You; Zhu, Mengqiang; Lin, Xiaogang - In: Journal of retailing and consumer services 62 (2021), pp. 1-21
Persistent link: https://www.econbiz.de/10012648849
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Entry mode selection and its impact on an incumbent supply chain coordination
Cao, Zong-Hong; Zhou, Yong-Wu; Zhao, Ju; Zhou, Yong-Wu - In: Journal of retailing and consumer services 26 (2015), pp. 1-13
Persistent link: https://www.econbiz.de/10011347850
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Quality disclosure in the presence of strategic consumers
Zhao, Ju; Qiu, Ju; Zhou, Yong-Wu; Hu, Xiao-Jian; Yang, … - In: Journal of retailing and consumer services 55 (2020), pp. 1-14
Persistent link: https://www.econbiz.de/10012268845