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Leveraging digital technology in retailing business : unboxing synergy between omnichannel retail adoption and sustainable retail performance
Vhatkar, Manjunath S.; Raut, Rakesh Dulichand; Gokhale, … - In: Journal of retailing and consumer services 81 (2024), pp. 1-16
Persistent link: https://www.econbiz.de/10015123668
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Do promotion and prevention focus influence impulse buying : the role of mood regulation, shopping values, and impulse buying tendency
Parsad, Chandan; Prashar, Sanjeev; Vijay, T. Sai; … - In: Journal of retailing and consumer services 61 (2021), pp. 1-11
Persistent link: https://www.econbiz.de/10012581915