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Factors influencing consumers' purchase decision-making in O2O business model : evidence from consumers' overall evaluation
Wang, Chong; Wang, Yanqing; Wang, Jixiao; Xiao, Jiuling; … - In: Journal of retailing and consumer services 61 (2021), pp. 1-9
Persistent link: https://www.econbiz.de/10012581904
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Profit-driven fusion framework based on bagging and boosting classifiers for potential purchaser prediction
Liu, Zhenkun; Zhang, Ying; Abedin, Mohammad Zoynul; … - In: Journal of retailing and consumer services 79 (2024), pp. 1-17
Persistent link: https://www.econbiz.de/10015100820
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Increase hedonic products purchase intention through livestreaming : the mediating effects of mental imagery quality and customer trust
Wang, Bin; Xie, Fengyuan; Kandampully, Jay; Wang, Jin - In: Journal of retailing and consumer services 69 (2022), pp. 1-16
Persistent link: https://www.econbiz.de/10013401654
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Understanding shoppers' cross-channel analysis of influencing factors of online and offline channels : evidence from clothing product
Wang, Jixiao; Wang, Chong - In: Journal of retailing and consumer services 81 (2024), pp. 1-15
Persistent link: https://www.econbiz.de/10015117923
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Revisiting the showrooming effect on online and offline retailers : the strategic role of in-store service
Wang, Junbin; Wang, Shanshan - In: Journal of retailing and consumer services 66 (2022), pp. 1-17
Persistent link: https://www.econbiz.de/10013209643
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Logistics mode strategy of firms selling fresh products on e-commerce platforms with private brand introduction
Xu, Yuqiu; Wang, Jia; Cao, Kaiying - In: Journal of retailing and consumer services 73 (2023), pp. 1-17
Persistent link: https://www.econbiz.de/10014303135