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The shape of premiumness : logo shape's effects on perceived brand premiumness and brand preference
Li, Ruiqin; Wang, Yan; Zhang, Hongli - In: Journal of retailing and consumer services 75 (2023), pp. 1-10
Persistent link: https://www.econbiz.de/10014373358
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Magic odd numbers : the effect of numerical parity on variety-seeking
Wang, Yan; Jiang, Jing; Yang, Ying - In: Journal of retailing and consumer services 73 (2023), pp. 1-13
Persistent link: https://www.econbiz.de/10014303348
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The rhythm of shopping : how background music placement in live streaming commerce affects consumer purchase intention
Zhang, Shengliang; Guo, Dinghao; Li, Xiaodong - In: Journal of retailing and consumer services 75 (2023), pp. 1-12
Persistent link: https://www.econbiz.de/10014372545
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Temporary rules of retail product sales time series based on the matrix profile
Li, Hailin; Wu, Yenchun Jim; Zhang, Shijie; Zou, Jinchuan - In: Journal of retailing and consumer services 60 (2021), pp. 1-16
Persistent link: https://www.econbiz.de/10012502642