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Adjusted repeated myopic use of the inverse elasticity pricing rule
Fjell, Kenneth; Pal, Debashis - In: Journal of revenue and pricing management 20 (2021) 5, pp. 559-565
Persistent link: https://www.econbiz.de/10012667127
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Online advertising : pay-per-view versus pay-per-click with market power
Fjell, Kenneth - In: Journal of revenue and pricing management 9 (2010) 3, pp. 198-203
Persistent link: https://www.econbiz.de/10003985564
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Online advertising : pay-per-view versus pay-per-click ; a comment
Fjell, Kenneth - In: Journal of revenue and pricing management 8 (2009) 2/3, pp. 200-206
Persistent link: https://www.econbiz.de/10003834354
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Myopic use of the inverse elasticity pricing rule by a multiproduct firm
Fjell, Kenneth; Heywood, John S. - In: Journal of revenue and pricing management 23 (2024) 2, pp. 103-111
Persistent link: https://www.econbiz.de/10014536745