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The effect of expertise on the relation between implicit and explicit attitude measures : an information availability/accessibility perspective
Czellar, Sandor
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Luna, David
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2007
Persistent link: https://www.econbiz.de/10003744287
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Whence brand evaluations? : Investigating the relevance of personal and extrapersonal associations in brand attitudes
Czellar, Sandor
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Voyer, Benjamin G.
;
Schwob, Alexandre
; …
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2008
Persistent link: https://www.econbiz.de/10003749007
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