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Heterogeneous demand effects of recommendation strategies in a mobile application : evidence from econometric models and machine-learning instruments
Adamopoulos, Panagiotis; Ghose, Anindya; Tuzhilin, Alexander - In: MIS quarterly 46 (2022) 1, pp. 101-150
Persistent link: https://www.econbiz.de/10013286200
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Empowering patients using smart mobile health platforms : evidence of a randomized field experiment
Ghose, Anindya; Guo, Xitong; Li, Beibei; Dang, Yuanyuan - In: MIS quarterly 46 (2022) 1, pp. 151-192
Persistent link: https://www.econbiz.de/10013286213