Similar Search Results

Ward, David; Chiari, Claudia - Volkswirtschaftliche Fakultät, … - 2008

This paper sets out to explain and decipher luxury and especially inaccessible luxury with the intent to provide … enterprises three new analytical tools to ensure they stay ‘in front of the pack’. The paper starts by assessing what luxury was … models to assess also Inaccessible luxury. The three models specifically developed by the authors are: 1. The Tangibility of …

Persistent link: https://www.econbiz.de/10005622078

The Impact of Innovation on Customer Satisfaction and Brand loyalty: A Study of the Students of Faisalabad

Naveed, Tahir; Akhtar, Irum; Cheema, Khaliq Ur Rehman - Volkswirtschaftliche Fakultät, … - 2012

The competition within the mobile market is increasing day by day in Pakistan. The rapid changes in the technology are the challenge for the companies to satisfy the customers and to get their loyalty through innovative products. Purpose of this study is to investigate the benefits (customer...

Persistent link: https://www.econbiz.de/10011107506

Branding in food retail of high value crops in Asia: Case of Makhana from Bihar (India)

Minten, Bart; Singh, K.M.; Sutradhar, Rajib - Volkswirtschaftliche Fakultät, … - 2011

Local brands are rapidly emerging in food retail in Asia. However, it is not well understood what impact they have in domestic food markets. In a detailed case study of makhana in Bihar, one of the poorest states in India, we see the fast emergence - a doubling over five years leading to a share...

Persistent link: https://www.econbiz.de/10011107640

Discussion of "Inflation and Relative Price Asymmetry" by Ratfai, A.

Levy, Daniel - Volkswirtschaftliche Fakultät, … - 2007

This is a discussion of Ratfai (2007), presented at the 2007 Macroeconomics Workshop of the Rimini Center for Economic Analysis on "The Macroeconomics of Price Setting," May 10-11, 2007, University of Bologna, Rimini, Italy.

Persistent link: https://www.econbiz.de/10011107663

Трансформация логистического и маркетингового подходов

Hairov, Bari - Volkswirtschaftliche Fakultät, … - 2013

In modern conditions standard models of market coordination and price control at which each enterprise is a separate and independent production unit, are economically inexpedient. The author considers the objective necessity of the establishment of the parity relations between business and the...

Persistent link: https://www.econbiz.de/10011107747

Relazioni di canale e strategie di acquisto delle imprese commerciali. Potere e stabilità nella grande distribuzione britannica

Musso, Fabio - Volkswirtschaftliche Fakultät, … - 1999

This work highlights the ways in which relationships between large retailers and suppliers develop themselves dependinf on of various types of suppliers. Suppliers diffrentiate among each other on the basis of size, the competitive structure of the market to which they belong. The case of...

Persistent link: https://www.econbiz.de/10011107775

Привлечение клиентов при помощи контекстной рекламы

Kornienko, Nikita - Volkswirtschaftliche Fakultät, … - 2014

The article show’s problem of attracting customers, relevant for almost any type of business. Proposed using of modern Internet technologies - context advertising in search engines. This technology is interesting acquisition rate of return and the relatively inexpensive cost of use.

Persistent link: https://www.econbiz.de/10011107787

The Relationship between Internal Satisfaction and External Satisfaction amongst Hotel Customers in Malaysia

Yunus, NKY - Volkswirtschaftliche Fakultät, … - 2012

This paper is focused on hotel customers' internal and external satisfaction. Some previous studies had only focused on the customers' external satisfaction and only a few studies had managed to link between the two variables. The study also looked into factors which may act as internal...

Persistent link: https://www.econbiz.de/10011107961

CRM Implementation: A Descriptive Study of the Service Industry in Pakistan

Khan, Sana Akbar; Qureshi, Salman Ali; Hunjra, Ahmed Imran - Volkswirtschaftliche Fakultät, … - 2014

In service industries, the customer relationship has become a core issue for achieving competitive advantage. The firms prefer to invest in the technology based Customer Relationship Management (CRM). However, mere implementing the CRM applications does not itself ensure success until the...

Persistent link: https://www.econbiz.de/10011107962

Placing Romania in the European and International Market: The Role of Image in building a Nation Identity

Soproni, Luminita; Stoica, Alina; Drinda, Roxana - Volkswirtschaftliche Fakultät, … - 2009

Nowadays, image is radically important for any product, and even more so for a country. The image that a country displays to the world influences the attitude and perception of the other countries and people in general about itself. Romania is currently facing a brick wall in this area. Although...

Persistent link: https://www.econbiz.de/10011108521