Narrow search
Showing 1 - 10 of 24
Cover Image
Investigating the effect of new store openings in a dynamic environment
Pancras, Joseph; Sriram, S.; Kumar, V. - In: MSI reports : working paper series (2009) 3, pp. 77-101
Persistent link: https://www.econbiz.de/10003950211
Cover Image
Selecting valuable customers using a customer lifetime value framework : Report No. 05-121
Venkatesan, Rajkumar; Kumar, V.; Bohling, Timothy - In: MSI reports : working paper series (2005) 4, pp. 93-115
Persistent link: https://www.econbiz.de/10003294232
Cover Image
Expanding the role of marketing : from customer equity to market capitalization
Kumar, V.; Shah, Denish - In: MSI reports : working paper series (2008) 3, pp. 43-72
Persistent link: https://www.econbiz.de/10003793932
Cover Image
Online channel use and satisfaction in a multichannel service context : Report No. 03-107
Montoya-Weiss, Mitzi; Voss, Glenn B.; Grewal, Dhruv - In: MSI reports : working paper series (2003) 2, pp. 19-35
Persistent link: https://www.econbiz.de/10009893389
Cover Image
The difference between perceptual and objective perfomance measures : an empirical analysis ; Report No. 04-102
Ailawadi, Kusum L.; Dant, Rajiv P.; Grewal, Dhruv - In: MSI reports : working paper series (2004) 1, pp. 77-101
Persistent link: https://www.econbiz.de/10009893409
Cover Image
The effect of retailer reputation and response on postpurchase consumer reactions to price-matching guarantee ; Report No. 04-113
Estelami, Hooman; Grewal, Dhruv; Roggeveen, Anne L. - In: MSI reports : working paper series (2004) 3, pp. 27-47
Persistent link: https://www.econbiz.de/10009893421
Cover Image
Leveraging relationship marketing strategies for better performance : a meta-analysis ; Report No. 05-115
Palmatier, Robert W.; Dant, Rajiv P.; Grewal, Dhruv; … - In: MSI reports : working paper series (2005) 3, pp. 107-140
Persistent link: https://www.econbiz.de/10009893440
Cover Image
Do satisfied customers buy more? : Report No. 05-114
Seiders, Kathleen; Voss, Glenn B.; Grewal, Dhruv; … - In: MSI reports : working paper series (2005) 3, pp. 85-106
Persistent link: https://www.econbiz.de/10009893441
Cover Image
An empirical investigation of the impact of gasoline prices on grocery shopping behavior
Ma, Yu; Gauri, Dinesh; Ailawadi, Kusum; Grewal, Dhruv - In: MSI reports : working paper series (2010) 1, pp. 3-59
Persistent link: https://www.econbiz.de/10009893551
Cover Image
Understanding how to achieve competitive advantage through regulatory fit : a meta-analysis
Grewal, Dhruv; Motyka, Scott; Puccinelli, Nancy M.; … - In: MSI reports : working paper series (2010) 4, pp. 91-139
Persistent link: https://www.econbiz.de/10009893565