Most studies of innovation have a biased high tech slant to them. For an innovation to be considered of major importance it must ordinarily be a high tech innovation which advances the knowledge of society. But innovation is not the exclusive domain of the Western or industrialized world....

Before 1500 Britain was not considered a major European power. Three hundred years later Britain led the way for the Industrial Revolution and held sway economically and militarily during the nineteenth century. The twentieth century saw the United Kingdom lose her empire, her military...

The art of negotiation has been explored in a number of bestsellers over the last decade. With the advent of a truly global economy, international and cross‐cultural relationships are forming out of ecessity. The potential for error when talking between cultures is considerable and many...

The function which managers most despise is the art of forecasting. By its very nature it concerns guessing the outcome of future events. No matter how sophisticated computer‐driven techniques and programs are evolved, the future has inherently within it events beyond the control of managers....

Culture heavily influences a society′s innovative capacity. Most studies place that proportion influenced by culture at between 30 and 50 per cent. What causes the remainder? Discusses differences in innovative capacity between culturally similar countries – the Anglo‐American Cluster –...

The globalization of business is a fact of life that many managers are quickly waking up to. For firms, small and large alike, the move towards internationalization implies a different role for every aspect of the organization. One important function within the firm that is becoming more and...

Confucianism is dead! Confucianism is obsolete! Confucianism is passé ! For at least the past 30 years the government of China has taken a strong stand against Confucianism. Yet it is impossible to do business in China and not feel the effects of Confucian philosophy. For example, strong...

Marketing signals are communication vehicles which provide information beyond the mere form of the message ‐ a message within a message. These signals can be sent to competitors, customers, suppliers, or other interested stakeholders (e.g., government, stockholders, community). Discusses...

The globalization of business is a fact of life that many managers are waking up to quickly. For firms, small and large alike, the move towards internationalization implies a different role for every aspect of the organization. One important function within the firm which is becoming more and...

The Hispanic market is growing and changing, providing a vital and necessary marketplace for a wide variety of products. Analyses the Hispanic market in the USA, concentrating on advertising. Identifies the Hispanic market through demographic analysis, reviews the manner in which advertisers...