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Purpose – To publicise the little known work of Eli Devons (1950) as a source of practical operations management “know how”, collated by an economist but of direct interest to wider academe. Design/methodology/approach – Evaluation of World War II UK aircraft production procedures...
Persistent link: https://www.econbiz.de/10014932553
The Nineteen Sixties witnessed a silent yet dramatic revolution, almost unheralded whilst in progress and only chronicled when it had passed its climax. This revolution was the growth of a form of promotional expenditure which came to be known as ‘below‐the‐line’. It was...
Persistent link: https://www.econbiz.de/10014934200
How many companies could benefit from a system where marketing was selling the same thing that manufacturing was making, that inventory was replenishing, that finance was budgeting and that customer service was promising? Distribution planning may hold the key.
Persistent link: https://www.econbiz.de/10014934655