“Since the UK industrial revolution, it has been taken for granted — in Britain — that the quality of British manufactured goods is high. If this were ever true, the situation has now changed radically.” “There was a time when a British company's word would be a guarantee that the...

A study carried out at UMIST of the operation of white‐collar circles in manufacturing firms is reported. Despite the problems associated with initiating and sustaining white‐collar circles, it is ot suggested that they should be avoided.