Showing 1 - 4 of 4
Purpose Although there are a number of studies on the factors affecting the continuance usage intention for social network services (SNS), the studies on the integrated model encompassing SNS qualities (information, system, and service quality, and hedonic value, which are gratifications for SNS...
Persistent link: https://www.econbiz.de/10014936195
Purpose: While a number of studies examined the eWOM (online word-of-mouth) factors affecting box office, the studies on the impact of review helpfulness on box office are lacking. The purpose of this paper is to fill the void in previous studies and further extend prior work regarding eWOM and...
Persistent link: https://www.econbiz.de/10012077895
Purpose For those who plan research funds and assess the research performance from the funds, it is necessary to overcome the limitations of the conventional classification of evaluated papers published by the research funds. Besides, they need to promote the objective, fair clustering of...
Persistent link: https://www.econbiz.de/10014935287
Purpose The purpose of this paper is to suggest important determinants for helpfulness from the reviews’ product data, review characteristics, and textual characteristics, and identify the more crucial factors among these determinants by using statistical methods. Furthermore, this study...
Persistent link: https://www.econbiz.de/10014935666