We focus on ways of combining simple database models with managerial intuition. We present a model and method for isolating managerial intuition. For five different business forecasting situations, our results indicate that a combination of model and manager always outperforms either of these...

Rapid advances in information technology have brought decision makers the mixed blessing of an increasingly vast amount of easily available data. Designers of decision support systems (DSS) have focused on incorporating the latest technology with little attention to whether these new systems are...