This paper attempts to define long-range planning as the organized process of making entrepreneurial decisions. It tries to answer three questions asked by managers and management scientists when they hear the phrase "long-range planning": What long-range planning is and what it is not; why it...

Most of the writing on the new "Management Science," that is on the application of systematic methodology to the job of managing in the business enterprise, has so far come from the scientists. Understandably it has therefore focused on the finding of areas in business to which the scientist can...