Showing 1 - 6 of 6
We analyze price and quality competition in a vertically differentiated duopoly in which consumers have a preference for variety. The preference for variety is a consequence of diminishing marginal utility for repeated experiences with the same product. We find consumer variety seeking can...
Persistent link: https://www.econbiz.de/10010990592
Companies and managers are apt to forget information, yet classic game theory analysis assumes that all players have perfect recall. This paper expands the literature by examining how introducing forgetfulness into a multiplayer game-theoretic framework can help or hinder cooperative behavior....
Persistent link: https://www.econbiz.de/10009198027
We propose a game-theoretical model of a retailer who sells a limited inventory of a product over a finite selling season by using one of two inventory display formats: display all (DA) and display one (DO). Under DA, the retailer displays all available units so that each arriving customer has...
Persistent link: https://www.econbiz.de/10009191159
In this paper, we develop a stylized partially observed Markov decision process (POMDP) framework to study a dynamic pricing problem faced by sellers of fashion-like goods. We consider a retailer that plans to sell a given stock of items during a finite sales season. The objective of the...
Persistent link: https://www.econbiz.de/10009191340
Observers argue that evidence for the persuasive role of advertising comes from competitive categories where increases in advertising lead to higher average prices. Conversely, others claim that advertising serves a purely informational role. Here, higher levels of advertising lead to...
Persistent link: https://www.econbiz.de/10009197988
Traditionally, research on political campaigns has focused on the positioning of parties and not on how parties communicate with the electorate. We construct a model where two parties fund both the "creative" and "media" elements of political advertising and examine how campaign budgets affect...
Persistent link: https://www.econbiz.de/10009197639