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Management decision : MD
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The impacts of brand experiences on brand loyalty : mediators of brand love and trust
Huang, Chao-Chin
- In:
Management decision : MD
55
(
2017
)
5
,
pp. 915-934
Persistent link: https://www.econbiz.de/10011673037
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The intra business group effects of alliance network extensions
Chen, I-Fen
;
Chang, Shao-Chi
- In:
Management decision : MD
54
(
2016
)
6
,
pp. 1420-1442
Persistent link: https://www.econbiz.de/10011517184
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