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Inelastic sports ticket pricing, marginal win revenue, and firm pricing strategy : a behavioral pricing model
Chang, Yang-ming
;
Potter, Joel M.
;
Sanders, Shane
- In:
Managerial finance
42
(
2016
)
9
,
pp. 922-927
Persistent link: https://www.econbiz.de/10011573727
Saved in:
2
Financial issues in the sporting industry
Chang, Yang-ming
(
ed.
);
Sadler, Thomas R.
(
ed.
); …
-
2016
Persistent link: https://www.econbiz.de/10011573728
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