Farooq, Rayees; Vij, Sandeep; Kaur, Jaspreet - In: Measuring Business Excellence 25 (2021) 3, pp. 328-345
Purpose: The study aims to test the relationship between innovation orientation (INO) and business performance. It also explores the moderating effect of firm size on the relationship between INO and business performance. Design/methodology/approach: A purposive sample of 278 firms...
