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~isPartOf:"Metamorphosis : a journal of management research"
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Metamorphosis : a journal of management research
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Building customer-based brand equity of domestic brands : role of brand equity dimensions
Sharma, Rajesh
- In:
Metamorphosis : a journal of management research
16
(
2017
)
1
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pp. 45-59
Persistent link: https://www.econbiz.de/10011815898
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CSR, trust, brand loyalty and brand equity : empirical evidences from sportswear industry in the NCR region of India
Sharma, Rajesh
;
Jain, Vranda
- In:
Metamorphosis : a journal of management research
18
(
2019
)
1
,
pp. 57-67
Persistent link: https://www.econbiz.de/10013384340
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