It is with this background that we planned and implemented a landmark event, The Invitational Symposium on MSU Contributions to Research in International Business and Innovation . We held the symposium during 7–9 May 2008 in East Lansing, Michigan. Nearly all of our graduates over the past 15...

This volume of the Advances in International Marketing is quite unique. It features chapters written by doctoral graduates of Michigan State University (MSU)'s marketing department. It also represents a culmination of my 21 years of service to MSU. This tenure has truly been a special journey...