Aguiar, Luis; Waldfogel, Joel; Zeijen, Axel - National Bureau of Economic Research - 2024
to promote, potentially shifting power from the suppliers to the platforms. We study these forces in the recorded music … new independent songs more than was indicated by their subsequent success. Third, placement on Spotify new-music playlists … has a large causal impact on streams. The independent-label share of new-music promotion rose from 38 percent in late 2017 …