College success requires students to engage with their institution academically and administratively. Missteps with administrative processes can threaten student persistence and success. Through two experimental studies, one exploratory (N=13,657) and one pre-registered and confirmatory...

We document three remarkable features of the Opower program, in which social comparison- based home energy reports are repeatedly mailed to more than six million households nationwide. First, initial reports cause high-frequency "action and backsliding," but these cycles attenuate over time....