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Side Payments in Marketing
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1
Informationstheorie
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Marktforschung
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Mathematische Statistik
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Neues Produkt
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Hauser, John R.
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Shugan, Steven M.
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Urban, Glen L.
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Operations research
Working papers / Sloan School of Management, Massachusetts Institute of Technology (MIT)
35
Marketing Science
32
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
30
Marketing science
28
Management science : journal of the Institute for Operations Research and the Management Sciences
21
Journal of marketing research : JMR
17
Management Science
15
Discussion Paper
11
Discussion Papers / Center for Mathematical Studies in Economics and Management Science (CMS-EMS), Kellogg Graduate School of Management
11
Journal of economics & management strategy : JEMS
10
The journal of business : B
9
Journal of institutional and theoretical economics : JITE
6
Journal of Economics & Management Strategy
5
Journal of consumer research : JCR ; an interdisciplinary bimonthly
5
MIT Sloan Research Paper
5
MIT sloan management review
5
Faculty & research / Insead : working paper series
4
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
4
Journal of economic behavior & organization : JEBO
4
NBER Working Paper
4
The Journal of Business
4
Working paper / National Bureau of Economic Research, Inc.
4
From Little's law to marketing science : essays in honor of John D.C. Little
3
Fundamentals of business strategy ; Vol. 4
3
Harvard business review : HBR
3
Journal of Consumer Research
3
Journal of marketing
3
Report / Marketing Science Institute
3
Strategic management journal
3
The journal of product innovation management : an internat. publication of the Product Development & Management Association
3
The review of economics and statistics
3
American Economic Review
2
Journal of Economic Behavior & Organization
2
Journal of Institutional and Theoretical Economics (JITE)
2
Journal of business research : JBR
2
Journal of economic literature
2
Journal of management : JOM
2
Journal of marketing research
2
Journal of the Academy of Marketing Science
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ECONIS (ZBW)
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Testing and accuracy, usefulness, and significance of probabilistic choice models, an information-theoretic approach
Hauser, John R.
- In:
Operations research
26
(
1978
)
3
,
pp. 406-421
Persistent link: https://www.econbiz.de/10002844322
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2
Intensity measures of consumer preference
Hauser, John R.
;
Shugan, Steven M.
- In:
Operations research
28
(
1980
)
2
,
pp. 278-320
Persistent link: https://www.econbiz.de/10002844290
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3
A normative methodology for modeling consumer response to innovation
Hauser, John R.
;
Urban, Glen L.
- In:
Operations research
25
(
1977
)
4
,
pp. 579-619
Persistent link: https://www.econbiz.de/10003573137
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