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Judging Relative Importance: Direct Rating and Point Allocation Are Not Equivalent,
Doyle, John R.; Green, Rodney H.; Bottomley, Paul A. - In: Organizational Behavior and Human Decision Processes 70 (1997) 1, pp. 65-72
Persistent link: https://www.econbiz.de/10005348516
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Multiattribute Choice for the Lazy Decision Maker: Let the Alternatives Decide!
Doyle, John R. - In: Organizational Behavior and Human Decision Processes 62 (1995) 1, pp. 87-100
Persistent link: https://www.econbiz.de/10005319002