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"This book examines current research in support of knowledge management by focusing on how knowledge resources can be used to create and sustain competitive advantages, combining imitation and innovation theories"--
Persistent link: https://www.econbiz.de/10010193714
"This book brings together academics, researchers, lecturers, decision makers, policy makers, and practitioners to share new theories, research findings, and case studies, to enhance understanding and collaboration in business, management and technology in Asia now and in the future. The book...
Persistent link: https://www.econbiz.de/10011878591
"This book presents a critical examination on the integration of social networking platforms into business tactics and the challenges presented by consumers' use of these online communities, highlighting pivotal issues such as brand management, customer loyalty, and online services"--Provided by...
Persistent link: https://www.econbiz.de/10011454383
"This book presents a critical examination on the integration of social networking platforms into business tactics and the challenges presented by consumers' use of these online communities, highlighting pivotal issues such as brand management, customer loyalty, and online services"--
Persistent link: https://www.econbiz.de/10011406691
"This book focuses on the importance of brand equity for long-term companies profitability, taking into account the complexity of the environment as a resultant factor that increasingly complicates the process of creating new value and its effectuation in stable profitability and analyzes the...
Persistent link: https://www.econbiz.de/10011640515
"This book examines the broad topic of social entrepreneurship by looking at relevant theoretical frameworks and fundamental terms, focuses on creating business value, exploring social entrepreneurship and promotion of social entrepreneurship. It discusses the concept of social entrepreneurship...
Persistent link: https://www.econbiz.de/10011790983
"This book provides detailed elaboration of optimizing all main management functions such as working capital and marketing, with guidance on how to implement sustainable business management practices in the global world market. It also identifies new elements that can improve the performances of...
Persistent link: https://www.econbiz.de/10011793736
Understanding shopping behaviors with category and brand-level market basket analysis / Inanç Kabasakal, Ege University, Turkey -- Examination of effects of competitive strategies on the e-commerce companies in terms of achieving sustainable competitive advantage / Zafer Adiguzel, Istanbul...
Persistent link: https://www.econbiz.de/10012016023
Persistent link: https://www.econbiz.de/10012114033
"The book is focused on e-collaboration technologies, strategies and solutions for organizational competitive advantage and assesses the importance of E-collaboration technologies, strategies and solutions in dealing with emerging crisis such as unpredicted pandemic diseases like COVID -19"--
Persistent link: https://www.econbiz.de/10012498592