Narrow search
Showing 1 - 3 of 3
Cover Image
Service-dominant logic and consumer culture theory : natural allies in an emerging paradigm
Arnould, Eric J. - 2007
Persistent link: https://www.econbiz.de/10003500084
Cover Image
Consumer culture theory (and we really mean theoretics) : dilemmas and opportunities posed by an academic branding strategy
Arnould, Eric J.; Thompson, Craig - 2007
Persistent link: https://www.econbiz.de/10003500072
Cover Image
Introduction: consumer culture theory : ten years gone (and beyond)
Arnould, Eric J.; Thompson, Craig J. - 2015
Persistent link: https://www.econbiz.de/10011657445