Simsek, Zeki; Veiga, John F.; Lubatkin, Michael H. - In: Research methodology in strategy and management : Vol. 2, (pp. 179-196). 2005
Given the ubiquity of Internet access in the business world, the question for strategy researchers is no longer over whether or not Internet surveys are viable, but rather over the comparative advantages and disadvantages of this modality. To address this question, we provide guidelines for...