Showing 1 - 10 of 174
During the past years, the use of management consultants has increased significantly, giving managers repeated experiences of both hiring and working with them. In an effort to understand the managers’ use of management consultants, this paper sets out to investigate managers’ conceptions of...
Persistent link: https://www.econbiz.de/10005802471
Management consultants are often described as accumulators, generators and disseminators of knowledge in the business world. Little research has however been devoted to the extent to which and the processes by which organizations hiring management consultants learn. This issue is addressed in...
Persistent link: https://www.econbiz.de/10005802480
Current literature on organizations often argues that firms are becoming increasingly dependent on knowledge residing outside their own boundaries requiring organizations to increase their entrepreneurial abilities and make their boundaries more flexible and permeable. This paper reviews the...
Persistent link: https://www.econbiz.de/10005750487
Talent Management (TM) is currently on top of the HR agenda of managers all over the world. Still, TM research and writing has to a large extent been focused on multinational, US-based firms. Recent research has identified a need for empirical research on TM in other national and cultural...
Persistent link: https://www.econbiz.de/10010755713
Purpose <p> The purpose of the paper is to identify changes in different types of knowledge in a service outsourcing relationship as knowledge is transferred from the client to the provider, which correspond to the research question that guides the paper: ‘What are the effects on knowledge types...</p>
Persistent link: https://www.econbiz.de/10011031861
Bakgrund: <p> Ny teknik kan ge nya möjligheter. Exempel på det är mobila betalningar, mobila plånböcker, lägesbaserade tjänster samt ”Tingens Internet”. Avståndet från vision till vardag är dock ofta långt. Studier av e-handelns utveckling har visat att det tog mer än ett decennium...</p>
Persistent link: https://www.econbiz.de/10011031862
Previous research has shown that consumer trust in advertising is low and continues to diminish. Researchers have also found that a big share of advertising investments is placed in less favorable media which can contribute to consumers’ increasing disbelief towards advertising. The results of...
Persistent link: https://www.econbiz.de/10009369224
This study shows that, despite organizations claiming to care for the green environment through documented environmental policies, marketing communication such as advertising media selection does not seem to be much guided by green environmental concerns. Problems with consistency and control...
Persistent link: https://www.econbiz.de/10009370873
For marketing managers, decisions in media planning and consequently the media selection are becoming increasingly complex and challenging as more media options are available. This exploratory study examines the factors that guide and influence marketing managers when selecting media for their...
Persistent link: https://www.econbiz.de/10009368493
As society changes and patterns of economic development – across regions, countries, markets, companies and other organizations – become more complex and intricate, there is a general wish for reliable and valid indicators of what is going on and where economic development is heading. <p> This...</p>
Persistent link: https://www.econbiz.de/10008727950