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Introduction -- Service Innovation in Japan and Service-Dominant Logic -- Context Management Approach to Value Co-Creation: Toward Dynamic Process Model of Customer as Value Co-Creator -- Human Behavior Observation for Service Science -- Community-based participatory service engineering: Case...
Persistent link: https://www.econbiz.de/10014019860
The second volume of this successful handbook represents varied perspectives on the fast-expanding field of Service Science. The novel work collected in these chapters is drawn from both new researchers who have grown-up with Service Science, as well as established researchers who are adapting...
Persistent link: https://www.econbiz.de/10012395995