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~isPartOf:"Social and environmental issues in advertising"
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Electronic word of mouth as a promotional technique : new insights from social media
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In distrust of merits : the negative effects of astroturfs on people's prosocial behaviors
Kang, Jungyun
;
Kim, Hyungsin
;
Chu, Hosang
;
Cho, Charles H.
- In:
Social and environmental issues in advertising
,
(pp. 135-148)
.
2017
Persistent link: https://www.econbiz.de/10011591395
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