Chapter 1: Performance Management as Part of the Corporate Strategy -- Chapter 2: Performance in Procurement and Supply Management -- Chapter 3: Performance Management in Operations Management -- Chapter 4: Strategic Management Tools and Excellence Models -- Chapter 5: Strategic Management...

Einführung -- Einfluss der Digitalisierung auf die Struktur und den Wettbewerb im TV-Markt -- Kooperationen und Netzwerke auf TV-Märkten als Antwort auf veränderte Wettbewerbssituationen und als Mittel zur Erzielung von Wettbewerbsvorteilen -- Implikationen für die Entwicklung eines...

1. Huawei's Business Goal -- 2. Huawei's Competition Strategy - A Financial Perspective -- 3. Remaining Flexible to Seize Opportunities amidst Uncertainties -- 4. Enhancing Core Competencies through Strategic Mergers and Acquisitions and Corporate Venture Capital Investment -- 5. Strengthening...

1. The Digitalisation in Mobility Service Industry -- 2. Mobility and Demand in the current Literature discussion -- 3. Digital Mobility Business Concepts -- 4. Methodology of the Survey Based Expert Analyses -- 5. Empirical Findings from the Survey Based Expert Analyses -- 6. Scenario and Model...

Introduction -- Technology in Service Management -- Theoretical Foundations -- Study A: The Impact of Technology on Frontline Employees’ Process Deviance -- Study B: A 360-degree View of Technology Deployment -- Study C: A Dyadic Study on Employees’ Technostress and Customer Responses --...

Digital servitization barriers of medical technology firms: an exploratory study -- Drone-basedWarehouse Inventory Management with IoT for Perishables -- Capability of Service Innovation – What SMEs can learn from Start-ups -- Application Possibilities of Artificial Intelligence in a Renewable...

-Chapter 1: Introduction -- Chapter 2: Literature review -- Chapter 3: Product and supply chain integration -- Chapter 4: Production system and supply chain integration -- Chapter 5: Quality management and manufacturing network -- Chapter 6: Risk management of manufacturing multinational...

Part I Understanding Market Competition -- 1. Managing Brands in Competitive Marketplaces -- 2. Branding Decisions -- 3. Brand Positioning and Value Creation -- Part II Managing Brands -- 4. Branding Strategy -- 5. Brand Portfolio Management -- 6. New Trends in Brand Management -- 7. Branding in...

Overview over Formal management systems, intrinsic CSR, and the role of culture in management -- Honourable Merchants as a Role Model for Responsible Leadership. History and Perspectives -- Company Case Study 1 - To (crafts)man up: how Swiss SMEs cope with CSR in harsh times -- Company Case...

Notwendigkeit der Transformation -- Qualitative Analyse des Einkaufsumfeldes -- Quantitative Analyse (Audit) -- Analyse des Unternehmensumfeldes -- Analyse des Marktumfeldes -- Transformation des Einkaufs -- Entwicklung und Umsetzung einer Vision, Mission, Strategie für den Einkauf --...