1. Introduction: A Multi-Level Cultural Contexts Framework -- 2. Marketing in “Distant” Countries -- 3. A Review of Culture-Bound Approaches to International Marketing and Emerging Paradoxes -- 4. The Cultural Adaptation of the Marketing Mix -- 5. Managing the “4Ps” in Culturally-Distant...

Chapter 1: Introduction Title -- Chapter 2: Family Firms and International Entry Modes: A State-Of-The-Art -- Chapter 3: The Choice between Wholly Owned Subsidiaries and Joint Ventures within Family Firms: a Theoretical Investigation from the Socioemotional Wealth Perspective -- Chapter 4: The...

Chapter 1: Introduction: Why Intercultural Proficiency Matters -- Chapter 2: Understanding Cultural Differences -- Chapter 3: Communicating Across Cultures -- Chapter 4: Dealing with Acculturative Stress and Cultural Adjustment -- Chapter 5: Navigating Cultural Diversity with Intercultural...

International Leadership: Effecting Success Across Borders in a Boundaryless World -- Enacting Opportunities Across Borders -- Early and Rapid or Late and Slow? -- Cooperation with Distributors in Arabic-Speaking Countries -- The Curious Case of Leadership in International Branch Campuses in...

Part I Introduction to Megatrends -- Megatrends in International Business: An Introduction to the Theme -- Megatrends and International Business -- Part II Entrepreneurship Trends -- Trends in International Entrepreneurship -- IGOs and Entrepreneurship: Understanding the Impact of Policy...

Chapter: International Business and Security – Geostrategic Perspective -- Chapter: International Business and Security Focus – Emerging Economies in the Indo-Pacific -- Chapter: International Business and Security Nexus – China -- Chapter: International Business and Security Nexus –...

The global economy as the macro-environment -- Theories of internationalization -- Market entry decisions -- Market entry modes -- The coordination and configuration of global value chains (GVCs) -- The management of the multinational firm.

Introduction -- Literature Review and Research Gaps -- Structure and Contribution of the Studies -- Further Remarks -- Introduction -- Conceptual Framework -- Hypothesis Development -- Empirical Study -- Discussion and Implications -- Limitations and Further Research -- Introduction --...

Managing Chinese Outward Foreign Direct Investment focuses on the management of Chinese outward foreign direct investment at the organisational level. Considering investment as a process, the book addresses managerial issues from strategic entry decisions to corporate sustainable development