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Marketing für LOHAS : Kommunikationskonzepte für anspruchsvolle Kunden

Köhn-Ladenburger, Christiane - 2013

Der Wandel zu Lifestyle und Nachhaltigkeit -- Leben auf der Suche nach Sinn und Spiritualität -- Die Zielgruppe für Ihr …Die so genannten LOHAS mit ihrem „Lifestyle of Health and Sustainability" sind kaufkräftige und kaufwillige Konsumenten … Lebensstil Nachhaltigkeit und Umweltmanagementsysteme im Unternehmen Erfolgskontrolle und Zukunftsaussichten Die Autorin …

Persistent link: https://www.econbiz.de/10013517235

Entrepreneurship als Katalysator : die Etablierung nachhaltiger Konsum- und Produktionsmuster im Tourismus

Speer, Sebastian - 2021

Sebastian Speer untersucht, wie Entrepreneurship eine katalytische Funktion in Bezug auf die Etablierung nachhaltiger Produktions- und Konsummuster im Tourismus einnehmen kann. Dazu entwickelt er ein Modell, das neben der Unternehmerperson auch unterstützende Akteure sowie spezifische...

Persistent link: https://www.econbiz.de/10012585308

Corporate Responsibility, Sustainability and Markets : How Ethical Organisations and Consumers Shape Markets

Simões, Cláudia (ed.); Stancu, Alin (ed.); … - 2022

Chapter 1: Perspectives on Corporate Responsibility, Sustainability and Markets -- Part I: Markets and Society …: Sustainability and omnichannel strategies in the Italian wine industry -- Chapter 4: A Social Responsibility Map of Spanish …: Stakeholders’ Role and Sustainability -- Chapter 7: Interconnectedness & vulnerabilities of markets from climate change pressures …

Persistent link: https://www.econbiz.de/10012814674

Socially Responsible Consumption and Marketing in Practice : Collection of Case Studies

Bhattacharyya, Jishnu (ed.); Balaji, M. S. (ed.); … - 2022 - 1st ed. 2022.

The book provides an overview of socially responsible consumption and marketing, as well as a collection of teaching cases that discuss and emphasize how 21st-century organizations, both for-profit and non-profit, are addressing socially responsible consumers and meeting their changing needs...

Persistent link: https://www.econbiz.de/10012814817

Building Engagement for Sustainable Development : Challenges of Sustainable Economy in Times of Accelerated Change

Tăchiciu, Laurenţiu (ed.); Weber, Gregor (ed.); … - 2019

Spirituality and Sustainability -- Senior Entrepreneurship -- Gender Differences in Leadership -- Organic vs … from conventional rhetoric on sustainability, the book is an invitation to reflect more closely on everyday routines, on … the fundamentals and effects of current activities. Contents Spirituality and Sustainability Senior Entrepreneurship …

Persistent link: https://www.econbiz.de/10012398440

Sustainable Luxury : An International Perspective

Henninger, Claudia E. (ed.); Athwal, Navdeep (ed.) - 2022

. Sustainable Luxury: A Framework for Meaning Through Value Congruence -- Chapter 5. Sustainability, Saudi Arabia and Luxury Fashion … Sustainability Framework -- Chapter 8. Canadian Ethical Diamonds and Identity Obsession: How Consumers of Ethical Jewelry in Italy … Understand Traceability -- Chapter 9. Sustainability Claims in the Luxury Beauty Industry: An Exploratory Study of Consumers …

Persistent link: https://www.econbiz.de/10013341719

ShareCity : Sharing-Ansätze, Sharing-Verhalten, Sharing-Strategien, Sharing-Cases in Städten

Georgi, Dominik; Bründler-Ulrich, Susanne; Schaffner, … - 2019

beschäftigen. Sharing kann die ökologische, soziale und ökonomische Nachhaltigkeit fördern. In der öffentlichen Diskussion hat das …

Persistent link: https://www.econbiz.de/10012401815

Sustainability and the Occupant : The Effects of Mindfulness and Environmental Attitudes on Real Estate User Behaviors

Seyler, Nicolas J. - 2020 - 1st ed. 2020

Megatrends and Sustainability -- Sustainability and User Behaviors -- Studies on the Effects of Mindfulness on Real … Megatrends and Sustainability Sustainability and User Behaviors Studies on the Effects of Mindfulness on Real Estate User … Behaviors Target Groups Scientists, lecturers and students in the field of real estate and sustainability Corporate real estate …

Persistent link: https://www.econbiz.de/10012398719

The Cultural Influence on Mass Customization

Wabia, Carolin - 2020 - 1st ed. 2020.

Theoretical Background on Mass Customization Research -- Fundamentals of Culture Research -- Cultural Influence on Consumer Behavior Under Mass Customization -- Cultural‐bound Interest in Mass Customization – survey -- Cultural‐Bound Actions in Mass Customization – experiment. .

Persistent link: https://www.econbiz.de/10012399676

Welfare Economics and Antitrust Policy - Vol. I : Economic, Moral, and Legal Concepts and Oligopolistic and Predatory Conduct

Markovits, Richard S. - 2021

This book is Volume I of a two-volume set on antitrust policy, analyzing the economic efficiency and moral desirability … of various tests for antitrust legality, including those promulgated by US and EU antitrust law. The overall study … important roles in antitrust-policy analysis. Part II (Chapters 9-16) analyzes the impacts of eight types of conduct covered by …

Persistent link: https://www.econbiz.de/10012650547