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Erfolgreich im stationären Einzelhandel : Wege zur konsequenten Profilierung im digitalen Zeitalter

Merkle, Wolfgang - 2020

Was sich im Markt verändert und warum der Einzelhandel handeln muss -- Digital und stationär – zwei bedeutende … Dimensionen des aktuellen Wettbewerbs -- Der selbstbewusste Konsument – die neue Anspruchsdimension für den Einzelhandel … Analyse fällt klar, vollständig und schonungslos aus – seine Anleitung zum Überleben im Einzelhandel ist pragmatisch …

Persistent link: https://www.econbiz.de/10012402568

Advances in National Brand and Private Label Marketing : Ninth International Conference, 2022

Martínez-López, Francisco J. (ed.); … - International Conference on Research on National Brand … - 2022

This proceedings volume highlights the latest research presented at the 9th International Conference on Research on National Brand & Private Label Marketing (NB&PL2022). The topics covered include: retailing, private label portfolio and assortment management, private label pricing and promotion,...

Persistent link: https://www.econbiz.de/10013203512

Handel mit Mehrwert : Digitaler Wandel in Märkten, Geschäftsmodellen und Geschäftssystemen

Heinemann, Gerrit (ed.); Gehrckens, H. Mathias (ed.); … - 2019

insbesondere die Neuerungen in der Logistik wie die Digitalisierung der Logistikprozesse, das Thema Same Day Delivery“ oder das …

Persistent link: https://www.econbiz.de/10012401863

21st century sports : how technologies will change sports in the Digital Age

Schmidt, Sascha L. (ed.) - 2020

Innovation Radars could benefit the sports industry -- II. Physical Technologies -- Robotics, automation, and the future of …

Persistent link: https://www.econbiz.de/10012399728

Transitioning Media in a Post COVID World : Digital Transformation, Immersive Technologies, and Consumer Behavior

Einav, Gali (ed.) - 2022

Covid-19 on music innovation and the way we experience music -- Chapter 5: An Agile Model of TV Format Development for a …

Persistent link: https://www.econbiz.de/10013185644

Technology and Entrepreneurship Education : Adopting Creative Digital Approaches to Learning and Teaching

Hyams-Ssekasi, Denis (ed.); Yasin, Naveed (ed.) - 2022

Chapter 1 - Editorial Introduction.-1-Title: Teaching methodology courses in the context of entrepreneurship education -- 2- Measuring the Impact of Simulation-based Teaching on Entrepreneurial Skills of the MBA/DBA Students -- 3- Teaching Digital Marketing for Entrepreneurship -- 4- A Case...

Persistent link: https://www.econbiz.de/10013163600

Technology Application in Tourism in Asia : Innovations, Theories and Practices

Hassan, Azizul (ed.) - 2022 - 1st ed. 2022.

1. Thirty Years of Research on Application of Technology in Tourism and Hospitality Industry: A Systematic Literature Review -- 2. Technology Application in Tourism in Asia -- 3. Technology Application in Tourism in Asia: Comprehensive Science Mapping Analysis -- 4. Technological Innovations in...

Persistent link: https://www.econbiz.de/10013040828

Digitalization in Healthcare : Implementing Innovation and Artificial Intelligence

Glauner, Patrick (ed.); Plugmann, Philipp (ed.); … - 2021 - 1st ed. 2021.

Artificial Intelligence in Healthcare: Foundations, Opportunities and Challenges -- Artificial Intelligence in Healthcare: Foundations, Opportunities and Challenges -- Opening the Door for Digital Transformation in Hospitals – IT Expert’s Point of View -- Digitalization from the Patients’...

Persistent link: https://www.econbiz.de/10012496258

Digital Innovations, Business and Society in Africa : New Frontiers and a Shared Strategic Vision

Boateng, Richard (ed.); Boateng, Sheena Lovia (ed.); … - 2022 - 1st ed. 2022.

Part 1. DIGITAL INNOVATION AND VALUE CREATION -- Chapter 1. E-commerce and Globalization: A Bibliometric Review of 24 … COVID-19 Pandemic Among University Students in Africa -- Part 3. DIGITAL INNOVATION AND DEVELOPMENT -- Chapter 12. Fairness …

Persistent link: https://www.econbiz.de/10012814699

Principles of Digital Economics : Innovation Theory in the Age of Intelligence

Liu, Zhiyi - 2022

Chapter 1. Introduction to Digital Economic Thoughts -- Chapter 2. Digital Economic Technology and Innovation …. Technological Elements and Enterprise Innovation -- Chapter 6. Value Theory of Digital Economic -- Chapter 7. Economic Thinking of … Blockchain -- Chapter 8. Blockchain and Austrian Economics -- Chapter 9. Network Organization and Innovation Management …

Persistent link: https://www.econbiz.de/10012819087