Overview over Formal management systems, intrinsic CSR, and the role of culture in management -- Honourable Merchants as a Role Model for Responsible Leadership. History and Perspectives -- Company Case Study 1 - To (crafts)man up: how Swiss SMEs cope with CSR in harsh times -- Company Case...

CSR:Theorien, Modelle, Konzepte -- Stakeholder der CSR -- CSR im Lieferantenmanagement, in der Produktion, im Marketing, im Innovationsmanagement, im Hospitalitymanagement -- CSR-Zertifikate, Normen und Siegel -- CSR als Wettbewerbsvorteil.

This book provides readers with in-depth insights into Corporate Social Responsibility (CSR) and sustainability strategies, as well as their impacts on product and process innovation, business models and social innovation around the globe. It explains how resource issues, climate change, the...

Dieses Buch ist ein wichtiger Diskussionsbeitrag, der Wissenschaft und Praxis fundiertes Material an die Hand gibt, um sich eingehend mit Sozialkreditsystemen zu befassen. Es liegt in der Natur einer ergebnisoffenen Disputation, dass dabei widersprechende Meinungen zu Wort kommen. Social Credit...

Managing Chinese Outward Foreign Direct Investment focuses on the management of Chinese outward foreign direct investment at the organisational level. Considering investment as a process, the book addresses managerial issues from strategic entry decisions to corporate sustainable development

Chapter 1: Performance Management as Part of the Corporate Strategy -- Chapter 2: Performance in Procurement and Supply Management -- Chapter 3: Performance Management in Operations Management -- Chapter 4: Strategic Management Tools and Excellence Models -- Chapter 5: Strategic Management...

1. Traditional and Contemporary Notions of Marketing Communications -- 2. Power Shift: Analyzing the Changing Role of Public Relations in the Mar-keting Mix -- 3. Marketing Communication Planning for SMEs in Emerging Markets -- 4. Communicating Corporate Social Responsibility Initiatives: A...

Chapter 1 - Introduction -- Chapter 2 – MacIntyre’s virtue-practice-institution framework -- Chapter 3 – Business within capitalism and MacIntyre -- Chapter 4 – Alternative forms of enterprise and MacIntyre’s framework -- Chapter 5 – Defining Social Enterprise -- Chapter 6 –...