Allal-Chérif, Oihab - In: Strategic Direction 33 (2017) 2, pp. 33-35
collaborative performance. Originality/value This paper connects the concepts of collaboration, innovation and sustainable value … indicators to measure collaborative performance. Design/methodology/approach The methodology is based on the study of several … exploit them for decades. Cooperating in the long term with business partners generates outstanding performance. However, most …