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Purpose – The purpose of this paper is to review and structure the literature on the integration between marketing and supply chain management (SCM) and to contribute to the body of knowledge by developing a framework for integrating marketing and supply chain strategies....
Persistent link: https://www.econbiz.de/10014780698
Purpose – Many supply chain reconfiguration programs are launched each year. Despite a wealth of knowledge existing in the general management domain, there has been little work within the supply chain management domain on change. That which does exist deals with change to a technical – as...
Persistent link: https://www.econbiz.de/10014780703
Purpose – The purpose of this paper is to examine the curriculum design of logistics and supply chain management (LSCM) undergraduate courses offered by selected UK higher education (HE) institutions and compares them with employers’ job requirements in the UK. Design/methodology/approach...
Persistent link: https://www.econbiz.de/10014780933