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Play a game, save the planet! : gamification as a way to promote green consumption
Fuentes, Christian - In: The business of gamification : a critical analysis, (pp. 144-159). 2016
Persistent link: https://www.econbiz.de/10011563159
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Win, earn, gain : gamification in the history of retailing
Cochoy, Franck; Hagberg, Johan - In: The business of gamification : a critical analysis, (pp. 81-98). 2016
Persistent link: https://www.econbiz.de/10011563149