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Introduction to this volume : what makes BRIC multinationals special?

Tulder, Rob van; Carneiro, Jorge Manoel Teixeira; … - In: The challenge of BRIC multinationals, (pp. 41-57). 2017

Persistent link: https://www.econbiz.de/10011583714

Giants from emerging markets : the internationalization of BRIC multinationals

Rodriguez-Arango, Liliana; Gonzalez-Perez, Maria Alejandra - In: The challenge of BRIC multinationals, (pp. 195-226). 2017

Persistent link: https://www.econbiz.de/10011583723

Chapter 8 Giants from Emerging Markets: The Internationalization of BRIC Multinationals

Rodriguez-Arango, Liliana; Gonzalez-Perez, Maria Alejandra - In: The challenge of BRIC multinationals, (pp. 195-226). 2016

Purpose This chapter aims to provide a descriptive analysis and a theoretical interpretation of the challenges for international expansion of four large multinationals of each of the BRIC countries (JBS from Brazil, VimpelCom from Russia, Tata Motors from India, and Lenovo from China)....

Persistent link: https://www.econbiz.de/10015364954

Chapter 3 Introduction to This Volume: What Makes BRIC Multinationals Special?

van Tulder, Rob; Carneiro, Jorge; Gonzalez-Perez, Maria … - In: The challenge of BRIC multinationals, (pp. 41-57). 2016

Persistent link: https://www.econbiz.de/10015364958

Prelims

Tulder, Rob Van (ed.); Verbeke, Alain (ed.); … - In: The challenge of BRIC multinationals, (pp. i-xxiii). 2016

Persistent link: https://www.econbiz.de/10015364961