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~isPartOf:"The future of consumerism"
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The future of consumerism
Journal of marketing
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Journal of marketing research : JMR
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Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
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Report / Marketing Science Institute
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Journal of Consumer Research
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The journal of brand management : an international journal
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Journal of consumer research : JCR ; an interdisciplinary bimonthly
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Harvard business review : HBR
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Marketing management : a quarterly business management publication of the American Marketing Association
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Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
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Journal of the Academy of Marketing Science
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The journal of product innovation management : an international publication of the Product Development & Management Association
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Always learning
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Business Horizons
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Journal of consumer psychology : the official journal of the Society for Consumer Psychology
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Marketing letters : a journal of research in marketing
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Report / Marketing Science Institute / Marketing Science Institute
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Brand management ; Vol. 2
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Business horizons
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Business-to-business brand management : theory, research and executive case study exercises
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European Journal of Marketing
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Harvard-Business-Manager : das Wissen der Besten
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IIM Bangalore Research Paper
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Journal of advertising : official publication of the American Academy of Advertising
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Journal of business-to-business marketing
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Journal of consumer research : JCR ; an interdisciplinary journal
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Journal of international marketing
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Journal of social entrepreneurship
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MSI reports : working paper series
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Moderne Markenführung : Grundlagen, innovative Ansätze, praktische Umsetzungen
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Competing in the consumerism industry : strategies for success
Bloom, Paul N.
- In:
The future of consumerism
,
(pp. 191-199)
.
1986
Persistent link: https://www.econbiz.de/10001266848
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Is consumerism dead or alive? : some empir. evidence
Smith, Darlene Brannigan
- In:
The future of consumerism
,
(pp. 61-73)
.
1986
Persistent link: https://www.econbiz.de/10001266858
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The concerns of the rich, poor consumer
Preston, Lee E.
- In:
The future of consumerism
,
(pp. 37-57)
.
1986
Persistent link: https://www.econbiz.de/10001266859
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