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~isPartOf:"The journal of business & industrial marketing"
~subject:"Communication"
~subject:"Innovation management"
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The journal of business & industrial marketing
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Strategic orientations, marketing capabilities and innovativeness : an adaptive approach
Akgün, Ali E.
;
Polat, Volkan
- In:
The journal of business & industrial marketing
37
(
2022
)
4
,
pp. 918-931
Persistent link: https://www.econbiz.de/10013165299
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