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Inconclusive innovation "returns" : a meta-analysis of research on innovation in new product development
Calantone, Roger J.; Harmancioglu, Nukhet; Droge, Cornelia - In: The journal of product innovation management : an … 27 (2010) 7, pp. 1065-1081
Persistent link: https://www.econbiz.de/10008736793
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New product success : is it really controllable by managers in highly turbulent environments?
Droge, Cornelia; Calantone, Roger J.; Harmancioglu, Nukhet - In: The journal of product innovation management : an … 25 (2008) 3, pp. 272-286
Persistent link: https://www.econbiz.de/10003678044
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Leveraging social network sites in new product development : opportunity or hype?
Roberts, Deborah L.; Candi, Marina - In: The journal of product innovation management : an … 31 (2014), pp. 105-117
Persistent link: https://www.econbiz.de/10010437210
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Whether to integrate R&D and marketing : the effect of firm competence
Rubera, Gaia; Ordanini, Andrea; Calantone, Roger J. - In: The journal of product innovation management : an … 29 (2012) 5, pp. 766-783
Persistent link: https://www.econbiz.de/10009624545
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When should RD&E and marketing collaborate? : the moderating role of exploration-exploitation and environmental uncertainty
Calantone, Roger J.; Rubera, Gaia - In: The journal of product innovation management : an … 29 (2012) 1, pp. 144-157
Persistent link: https://www.econbiz.de/10009411886