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Speeding up New Products and Service Development through strategic community creation: case of automaker after-sales services partners
Taifi, Nouha; Passiante, Giuseppina - In: The service industries journal 32 (2012) 13, pp. 2115-2128
Persistent link: https://www.econbiz.de/10010001830
Cover Image
Speeding up "new products and service development" through strategic community creation : case of automaker after-sales services partners
Taifa, Nouha; Passiante, Giuseppina - In: The service industries journal 32 (2012) 13, pp. 2115-2127
Persistent link: https://www.econbiz.de/10009620257