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The service industries journal
European Journal of Marketing
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European journal of marketing : EJM
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Industrial marketing management : the international journal for industrial and high-tech firms
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Journal of business research : JBR
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The journal of product innovation management : an international publication of the Product Development & Management Association
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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
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Involving customers in new service development
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Measuring the Performance of New Service Development Activities
Storey, Chris
;
Kelly, David
- In:
The service industries journal
21
(
2001
)
2
,
pp. 71-90
Persistent link: https://www.econbiz.de/10006277313
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