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Designing loyalty programs that matter to customers
Ha, Sejin; Stoel, Leslie - In: The service industries journal 34 (2014) 6, pp. 495-514
Persistent link: https://www.econbiz.de/10010379347
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An exploration of the cognitive-affective model of satisfaction in a shopping context : a test of competing models
Im, Hyunjoo; Ha, Sejin - In: The service industries journal 31 (2011) 13/14, pp. 2273-2288
Persistent link: https://www.econbiz.de/10009298999
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How do consumer-to-consumer interactions affect bystanders on corporate social media (CSM)? : (in)civility in advocates' responses and complainant-bystander psychological distance
Huang, Ran; Ha, Sejin - In: The service industries journal 44 (2024) 11/12, pp. 789-812
Persistent link: https://www.econbiz.de/10015050128